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City of Heroes: Second Phase: Veteran Rewards
Stradden
Managing EditorMember CommonPosts: 6,696
Having already announced to us the first stages of the Veterans Rewards program, City of Heroes / City of Villains has released the second chart of rewards for the 15 month, 18 month, 21 month and 24 month awards.
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The official City of Heroes® Veteran Rewards program launches this fall with the release of Issue 8: To Protect and Serve. Last week, we announced the first years worth of rewards. Now, NCsoft® and Cryptic Studios are thrilled to reveal the next set of milestones: 15 month (featuring wings!), 18 month, 21 month, and 24 month awards. Milestone Set Two (15 through 24 months) A whole new set of Veteran Rewards have been unveiled! Following is the list of Rewards all the way through milestone 8 (24 months). Only time will reveal the rewards that lie beyond these! 15 Months: Zealous |
For more on CoH click here.
Cheers,
Jon Wood
Managing Editor
MMORPG.com
Comments
Hhahahahahah.
This kind of stuff makes me laugh my backside off.
What comes to my mind fastest when i see something like this is "The game has a low population and a bad retention, so the DEVs and marketing teams have decided to put a "toy in that box of cereal" becuase they feel they need to do something to make people stay and keep paying out those monthly fees.
They obviously feel the game alone isnt enough to keep players.
Its just too funny.
"Mom, mom, will you get me another month of crap in a box so i can get my reward? "
So, for you, this move shouldn't happen at all or you have a different strategy to suggest?
Well, your free to believe what you wish .
I personally will keep believing that toys in cereal,toys in crackerjack, and toys in happy meals were NOT dreamed up OR pitched by the marketeers as selfless "gifts" .
But were instead conceived as and meant as ways to encourage purchase and continued use/purchase of said products.The fact that mmos are embracing it so strongly now does not in my mind change the intent proven by marketing history.
Especially considering what underperformers the MMOs have been to date.
You honesty think that most MMO players = adults ?
Sorry, although the average age is starting to go up, its not even close to an even stance yet.IF the average mmo player was an adult you wouldnt see such worry about an adult rated mmo.But even the current dev teams understand that the majority of their player base is children ,and that an adult rating would prevent mommy and daddy from buying the nipper said product.
I wont even go into how many of the so called adults are adult when it comes to maturity/reasoning.
As for the stance "children would still want it without the toys", yes they would.BUT if given the choice of crap in a box a (without a toy) and crap in a box B (with a toy) ,More are gonna chose B.
I also dont buy the "loyal and paying customer" line.While some small percentage of mmo players has a loyalty to a game,the vast majority will hop to the next title they see as giving them more.And yes, the little toys count as "more".
Id also be willing to bet important body parts that their paying subscriber base is not growing at any measureable rate due to the amount of people leaving.Id wager its actually going down.
Hence the gift of the "toy".
And no, i dont think it itself (the gift of the toy) is a bad thing.I simply believe it indicates a belief on the sellers part that the product isnt standing on its own enough that a gift isnt required to help it do so.
Just the same way the other products who use this marketing strategy do.
be able to have wings!!!" when in fact most people won't be able to or at least not for many many months
hurts more than it helps.
As a CoH/CoV player and frequent visitor to its message boards I'd just like to clarify a few things...
Veteran rewards are very much appreciated and embrassed by the CoX community.
We already have rewards for people who level up their characters to high levels...
And the very nature of an MMO rewards people who have a lot of time to spend in game.
In CoX we have a phenomenon know as "altaholism"... people who enjoy creating MANY characters but do not spend much time leveling them past lvl 20 (we're talking about people with like 50 characters or more)
So rewarding for high level achievements (such as earning your cape at lvl20) leaves these people out.
We also have many casual gamers, mainly adults with jobs, kids and responsabilities... these people are important to the company yet cannot afford to spend countless hours in game, so time played is not something that would truely reward them.
In essence, we've all spent the same ammount of cash and the bottom line is that if you will reward fidelity... then yes, rewarding for months played is the fairest approach.
I'd like to point out that you cannot pay months of advanced to get rewards... and as of now, only rewards that could already be qualified for are known...
What I mean by this is that to people who have played since day 1... what is announced is what they have earned, not what they will get for staying. There is no current indication that this will be somehow transformed into a system where they start waving what will come for you if you stay... not on a long term anyways.
If there is ANY lure to stay around... it's the free expensions coming out every 4 months... much more so than the veteran rewards. These rewards are things the player base has wanted for a long time... all cool things... but non of them so terribly pivotal that you'd basically be changing your whole game... they are costume pieces for the most part.
These reward long time player and though they act somewhat as a fidelity program to people who have joined at a later date... not having one of these rewards would not prevent you from enjoying your game.
CoX has raised it's membership since it's original release and is very much in a healthy state. It has it's own problems like any MMO (and I'm not trying to minimize them)... but regarding any situation where a company does something nice and free for it's existing customers as a desperate attempt to keep them is just cynical