though - taking a look at the relative costs modified by exchange rates, it's not that much of a bargain for the UK
regular price £29.99 == 63$ US
'sale' price £17.89 == 38$ US
can someone please explain to me why on earth the UK is being asked to pay almost 20 bucks more per box than the US? Especially as it can be obtained boxless via direct cownload?
hell, even the 'sale' price isn't that much of a bargain, only 7 bucks off the full retail cost in the states
How does a lower price "does not bode well"? Not that it effects my country (South Africa) either, it still costs 47 USD via exchange rate here. But the place I bought it from was already having to restock, so I would assume that it is selling well. So maybe this company is just filling a gap for more copies of the game? It would make sense to me if I were selling to sell at a lower price so more people would buy from me. But that is just me
hrm... marked down already - does not bode well though - taking a look at the relative costs modified by exchange rates, it's not that much of a bargain for the UK regular price £29.99 == 63$ US 'sale' price £17.89 == 38$ US can someone please explain to me why on earth the UK is being asked to pay almost 20 bucks more per box than the US? Especially as it can be obtained boxless via direct cownload? hell, even the 'sale' price isn't that much of a bargain, only 7 bucks off the full retail cost in the states *cough*ripoff*cough* ridiculous
I try to buy most my games from USA when new or use direct download seen as £1 = $1.94
How or why some places choose to mark down the game doesn't mean much. It's not an across-the-board discount, and I'm pretty sure it wasn't instigated by NCSoft. Almost the same day it released, Go-Gamer was listed as selling the game for less than $40 by amazon.com. But it doesn't look like anyone else is doing that. Online retailers particularly will offer products cheaper in most cases. When it changes on store shelves like Best Buy or Gamestop, that's when it was the publisher putting their hand in there.
Just because some retailers offer a newly released product at a `discounted' price, doesn't necessarily mean that it's a "fire sale" on a title they're expecting to tank. Quite the contrary, it's more likely to occur where retailers expect a high volume of sales and are looking to secure a larger share of the overall market, or to use the discount on a high-profile title to draw in customers which they then hope to retain for future sales.
Take for example the release of the final episode in the Harry Potter book series earlier this year - not sure about the US, but some UK retailers were advertising hugely substantial discounts on the Recommended Retail Price even before the launch date. Given that millions of copies were sold within just the first 48 hours of release, it certainly doesn't follow that these retailers were expecting to be stuck with an excess of dead merchandise.
Please note that I'm not debating the merits and flaws of Tabula Rasa here per se, just wanted to dispel this particular scare-mongery before it whipped itself into some kind of self-fulfilling prophecy.
LOL shows how much any of you know how retail stores works LOL. What you think you get a new product you know for the first week its going to sell alot and well since its fresh out on the shelfs. So hey why not lets sell it 10$ more this week imagine the nice profits we going to be getting from those suckers!!! Make sure we get a nice quantities than next week lets lower the price by 5$ and the week after another 5$ and we are back to are regular pricing and back to our 10% profit margin instead of the 50% we had at the start.
Ever seen store that offer mail inrebate for a new product and once the mail inrebate is over the product actualy goes down the same price immediatly in store, because less than a few % actualy takes the time to mail that rebate so the rack in really nice profits.
You think the price got lower because the product not doing good, dont make me laught the lowered it because the rush is over and they made there money off your back and now there bringing it back to a more regular everyday price so they can continue to sell the product and give a false impression that since you waited a few weeks to buy it you the one profiting for a lower price but there still making very good profit since actualy that the price the product should have been from the start lol... who's the one laughting now LOL.
These kind of posted stores and websites with very little official pictures of retail boxes and such worries me. I know some of you have used these resources and found they work great, but again, they worry me. So until then, I'll keep these up and running, but if anything bothers anyone or anything of the sort, please let me know.
Just because some retailers offer a newly released product at a `discounted' price, doesn't necessarily mean that it's a "fire sale" on a title they're expecting to tank. Quite the contrary, it's more likely to occur where retailers expect a high volume of sales and are looking to secure a larger share of the overall market,
Right. That's why we saw all those cut-priced boxes of Wow two weeks after it was released
Just because some retailers offer a newly released product at a `discounted' price, doesn't necessarily mean that it's a "fire sale" on a title they're expecting to tank. Quite the contrary, it's more likely to occur where retailers expect a high volume of sales and are looking to secure a larger share of the overall market,
Right. That's why we saw all those cut-priced boxes of Wow two weeks after it was released
Actually, some stores, including Gogamer, did indeed have WoW at it's release and several times shortly thereafter, for a significant discount during their "madness" sales.
In this site (sendit.com) I already bought "Medieval 2 Total War" (30 euros delivery expenses included) "Battlefield 2" (40 Euros delivery expenses included), and now "Tabula Rasa"! All in the day that they were released! They are legit and very fast! I live in Portugal and it only takes 3 to 4 days to receive the game. When I ordered the "Battlefield 2" there was a problem in Portugal and I didnt received the game. I contact them and they delivered another copy!
Just because some retailers offer a newly released product at a `discounted' price, doesn't necessarily mean that it's a "fire sale" on a title they're expecting to tank. Quite the contrary, it's more likely to occur where retailers expect a high volume of sales and are looking to secure a larger share of the overall market,
Right. That's why we saw all those cut-priced boxes of Wow two weeks after it was released
Don't forget that back when WoW was released, MMORPGS were a very niche market and no-one at the time (least of all Blizzard) expected the phenomenon which followed. Now that they're recognised as a not insignificant market force, retailers realise that they can have marketing potential if they're sufficiently high-profile. Simple economics, chief...
Take for example the release of the final episode in the Harry Potter book series earlier this year - not sure about the US, but some UK retailers were advertising hugely substantial discounts on the Recommended Retail Price even before the launch date.
two words - 'Loss Leader'
the stores that were running deep discounts of the last potter book were using it as bait to attract people into the shops in hopes of their purchasing more than just that particular book.
this is a very common tactic in retail marketing, but not a common tactic for online stores
Take for example the release of the final episode in the Harry Potter book series earlier this year - not sure about the US, but some UK retailers were advertising hugely substantial discounts on the Recommended Retail Price even before the launch date.
two words - 'Loss Leader'
the stores that were running deep discounts of the last potter book were using it as bait to attract people into the shops in hopes of their purchasing more than just that particular book.
this is a very common tactic in retail marketing, but not a common tactic for online stores
I'm afraid your arguement fails, sorry
In order for this to be the case, the publisher would have to eat the loss. Not the store. The publisher might tell the store to lower the price and offer to pay them the original share in order to sell more boxes. Hopefully this will generate more subscriptions. I can't see the store eating the loss. What do they care if the publisher makes money from subscriptions or not? All their money is in selling the box on their shelf.
If they are taking a loss.... well, that's nice of them, but quite dumb.
MMOs Played: EQ 1&2, DAoC, SWG, Planetside, WoW, GW, CoX, DDO, EVE, Vanguard, TR Playing: WAR Awaiting 40k Online and wishing for Battletech Online
Take for example the release of the final episode in the Harry Potter book series earlier this year - not sure about the US, but some UK retailers were advertising hugely substantial discounts on the Recommended Retail Price even before the launch date.
two words - 'Loss Leader'
the stores that were running deep discounts of the last potter book were using it as bait to attract people into the shops in hopes of their purchasing more than just that particular book.
this is a very common tactic in retail marketing, but not a common tactic for online stores
I'm afraid your arguement fails, sorry
Of course that's the tactic... but why on earth wouldn't an online store use a "Loss Leader" in exactly the same way? Once somebody has created an account and given over their credit and contact details to an online seller (and assuming they have no problems with the final product) it's far more likely that they'll return to the same retailer for future purchases rather than having to go through the registration process (and the various trust issues involved with giving your details to an unknown vendonr) again someplace else. Plus the online seller can then continue sending advertising material to the buyer about future releases complete with easy one-click "Buy Now" options etc etc.
If you believe that they haven't thought of that yet, or that it "isn't a common tactic", you're only fooling yourself.
Hum... I've been buying games for many years now, and there is one VERY strong trend I've observed. Good / popular games do NOT go down in price until they're at least 6 months - 1 year old, unless there's a specific discount action for a limited time. Bad / impopular games usually get permanently discounted within months of release.
I'd say watch the trend, and see what category TR falls into.
Of course that's the tactic... but why on earth wouldn't an online store use a "Loss Leader" in exactly the same way?
They can't
loss leaders are normally situated in displays far to the rear of the store. The basic idea being to draw consumers as far into the premises as possible in order to (hopefully) have something else catch their eye and be picked off the shelf on the way back to the cash registers.
why do you think most supermarkets put the basics (bread, milk, eggs, meat), as far into the store as possible?
Originally posted by Linna Hum... I've been buying games for many years now, and there is one VERY strong trend I've observed. Good / popular games do NOT go down in price until they're at least 6 months - 1 year old, unless there's a specific discount action for a limited time. Bad / impopular games usually get permanently discounted within months of release. I'd say watch the trend, and see what category TR falls into. Linna
Unless its a Microsoft game - their prices never go down no matter how bad the game is.
Just because some retailers offer a newly released product at a `discounted' price, doesn't necessarily mean that it's a "fire sale" on a title they're expecting to tank. Quite the contrary, it's more likely to occur where retailers expect a high volume of sales and are looking to secure a larger share of the overall market,
Right. That's why we saw all those cut-priced boxes of Wow two weeks after it was released
Of course that's the tactic... but why on earth wouldn't an online store use a "Loss Leader" in exactly the same way?
They can't
loss leaders are normally situated in displays far to the rear of the store. The basic idea being to draw consumers as far into the premises as possible in order to (hopefully) have something else catch their eye and be picked off the shelf on the way back to the cash registers.
why do you think most supermarkets put the basics (bread, milk, eggs, meat), as far into the store as possible?
time to go back to marketing school mein freund
Obviously you were too knowledgeable to bother reading my whole post. Let me spell it out for you:
Just because you can't physically enter an online store DOESN'T mean they can't benefit from using the Loss Leader concept in many ways, such as
- having lured you to their site you will see from their ad banners what else they're selling (JUST like in a real life store)
- having taken your email address they can continue to send you advertising of their new products, hoping for repeat custom
- having taken your credit details and created an account for you, it becomes easier for you to continue buying from them rather than setting up an account someplace else (which in most cases will be offering identical products at identical prices).
Is this all really so difficult to understand/imagine??
Obviously you were too knowledgeable to bother reading my whole post. Let me spell it out for you: Just because you can't physically enter an online store DOESN'T mean they can't benefit from using the Loss Leader concept in many ways, such as - having lured you to their site you will see from their ad banners what else they're selling (JUST like in a real life store) - having taken your email address they can continue to send you advertising of their new products, hoping for repeat custom - having taken your credit details and created an account for you, it becomes easier for you to continue buying from them rather than setting up an account someplace else (which in most cases will be offering identical products at identical prices). Is this all really so difficult to understand/imagine??
but in an online store, you aren't PHYSICALLY walking past stuff that ISN'T being advertised by banner ads (which I ignore)
sorry, but your arguement still fails to wash
and I have no further desire to argue the toss with someone who just seems to be in the market for an arguement
Of course that's the tactic... but why on earth wouldn't an online store use a "Loss Leader" in exactly the same way?
They can't
loss leaders are normally situated in displays far to the rear of the store. The basic idea being to draw consumers as far into the premises as possible in order to (hopefully) have something else catch their eye and be picked off the shelf on the way back to the cash registers.
why do you think most supermarkets put the basics (bread, milk, eggs, meat), as far into the store as possible?
time to go back to marketing school mein freund
Obviously you were too knowledgeable to bother reading my whole post. Let me spell it out for you:
Just because you can't physically enter an online store DOESN'T mean they can't benefit from using the Loss Leader concept in many ways, such as
- having lured you to their site you will see from their ad banners what else they're selling (JUST like in a real life store)
- having taken your email address they can continue to send you advertising of their new products, hoping for repeat custom
- having taken your credit details and created an account for you, it becomes easier for you to continue buying from them rather than setting up an account someplace else (which in most cases will be offering identical products at identical prices).
Is this all really so difficult to understand/imagine??
Your arguments are flawed.
- Sending commercial email to private individuals is illegal in Europe, unless prior consent is given. So no, if you do not give that consent, they cannot send you offers.
- I don't know if I'm a typical example of an internet user, but I have accounts all over the place, and don't hesitate to create a new one. There ARE usually substantial differences in the shipping costs, to name but one reason for shopping around.
- When I go to a physical store, I usually AIM to shop around. When I'm on the internet, I tend to ignore all banners and other irrelevant matters, and go straight for what I want. Again, I don't know how typical I am in this. I think I'd like to see a customer behavior analysis comparing physical stores and on line stores to see whether your argument here has any merit.
These kind of posted stores and websites with very little official pictures of retail boxes and such worries me. I know some of you have used these resources and found they work great, but again, they worry me. So until then, I'll keep these up and running, but if anything bothers anyone or anything of the sort, please let me know.
Comments
hrm... marked down already - does not bode well
though - taking a look at the relative costs modified by exchange rates, it's not that much of a bargain for the UK
regular price £29.99 == 63$ US
'sale' price £17.89 == 38$ US
can someone please explain to me why on earth the UK is being asked to pay almost 20 bucks more per box than the US? Especially as it can be obtained boxless via direct cownload?
hell, even the 'sale' price isn't that much of a bargain, only 7 bucks off the full retail cost in the states
*cough*ripoff*cough*
ridiculous
How does a lower price "does not bode well"? Not that it effects my country (South Africa) either, it still costs 47 USD via exchange rate here. But the place I bought it from was already having to restock, so I would assume that it is selling well. So maybe this company is just filling a gap for more copies of the game? It would make sense to me if I were selling to sell at a lower price so more people would buy from me. But that is just me
boxes discounted 40% a week after launch? smacks of desperation to me
I try to buy most my games from USA when new or use direct download seen as £1 = $1.94
Seems a bunch of places are doing TR cheaps
http://www.play.com/Games/PC/4-/629216/Richard-Garriot-Tabula-Rasa/Product.html
Play.com gotta love free delivery and cheap as hell :P
How or why some places choose to mark down the game doesn't mean much. It's not an across-the-board discount, and I'm pretty sure it wasn't instigated by NCSoft. Almost the same day it released, Go-Gamer was listed as selling the game for less than $40 by amazon.com. But it doesn't look like anyone else is doing that. Online retailers particularly will offer products cheaper in most cases. When it changes on store shelves like Best Buy or Gamestop, that's when it was the publisher putting their hand in there.
Just because some retailers offer a newly released product at a `discounted' price, doesn't necessarily mean that it's a "fire sale" on a title they're expecting to tank. Quite the contrary, it's more likely to occur where retailers expect a high volume of sales and are looking to secure a larger share of the overall market, or to use the discount on a high-profile title to draw in customers which they then hope to retain for future sales.
Take for example the release of the final episode in the Harry Potter book series earlier this year - not sure about the US, but some UK retailers were advertising hugely substantial discounts on the Recommended Retail Price even before the launch date. Given that millions of copies were sold within just the first 48 hours of release, it certainly doesn't follow that these retailers were expecting to be stuck with an excess of dead merchandise.
Please note that I'm not debating the merits and flaws of Tabula Rasa here per se, just wanted to dispel this particular scare-mongery before it whipped itself into some kind of self-fulfilling prophecy.
LOL shows how much any of you know how retail stores works LOL. What you think you get a new product you know for the first week its going to sell alot and well since its fresh out on the shelfs. So hey why not lets sell it 10$ more this week imagine the nice profits we going to be getting from those suckers!!! Make sure we get a nice quantities than next week lets lower the price by 5$ and the week after another 5$ and we are back to are regular pricing and back to our 10% profit margin instead of the 50% we had at the start.
Ever seen store that offer mail inrebate for a new product and once the mail inrebate is over the product actualy goes down the same price immediatly in store, because less than a few % actualy takes the time to mail that rebate so the rack in really nice profits.
You think the price got lower because the product not doing good, dont make me laught the lowered it because the rush is over and they made there money off your back and now there bringing it back to a more regular everyday price so they can continue to sell the product and give a false impression that since you waited a few weeks to buy it you the one profiting for a lower price but there still making very good profit since actualy that the price the product should have been from the start lol... who's the one laughting now LOL.
These kind of posted stores and websites with very little official pictures of retail boxes and such worries me. I know some of you have used these resources and found they work great, but again, they worry me. So until then, I'll keep these up and running, but if anything bothers anyone or anything of the sort, please let me know.
Thanks!
Right. That's why we saw all those cut-priced boxes of Wow two weeks after it was released
Right. That's why we saw all those cut-priced boxes of Wow two weeks after it was released
Actually, some stores, including Gogamer, did indeed have WoW at it's release and several times shortly thereafter, for a significant discount during their "madness" sales.
A ploy by NCSoft to get as many people playing as possible? Just get them in the game and maybe they'll stay philosophy?
MMOs Played: EQ 1&2, DAoC, SWG, Planetside, WoW, GW, CoX, DDO, EVE, Vanguard, TR
Playing: WAR
Awaiting 40k Online and wishing for Battletech Online
In this site (sendit.com) I already bought "Medieval 2 Total War" (30 euros delivery expenses included) "Battlefield 2" (40 Euros delivery expenses included), and now "Tabula Rasa"! All in the day that they were released! They are legit and very fast! I live in Portugal and it only takes 3 to 4 days to receive the game. When I ordered the "Battlefield 2" there was a problem in Portugal and I didnt received the game. I contact them and they delivered another copy!
Right. That's why we saw all those cut-priced boxes of Wow two weeks after it was released
Don't forget that back when WoW was released, MMORPGS were a very niche market and no-one at the time (least of all Blizzard) expected the phenomenon which followed. Now that they're recognised as a not insignificant market force, retailers realise that they can have marketing potential if they're sufficiently high-profile. Simple economics, chief...
the stores that were running deep discounts of the last potter book were using it as bait to attract people into the shops in hopes of their purchasing more than just that particular book.
this is a very common tactic in retail marketing, but not a common tactic for online stores
I'm afraid your arguement fails, sorry
the stores that were running deep discounts of the last potter book were using it as bait to attract people into the shops in hopes of their purchasing more than just that particular book.
this is a very common tactic in retail marketing, but not a common tactic for online stores
I'm afraid your arguement fails, sorry
In order for this to be the case, the publisher would have to eat the loss. Not the store. The publisher might tell the store to lower the price and offer to pay them the original share in order to sell more boxes. Hopefully this will generate more subscriptions. I can't see the store eating the loss. What do they care if the publisher makes money from subscriptions or not? All their money is in selling the box on their shelf.
If they are taking a loss.... well, that's nice of them, but quite dumb.
MMOs Played: EQ 1&2, DAoC, SWG, Planetside, WoW, GW, CoX, DDO, EVE, Vanguard, TR
Playing: WAR
Awaiting 40k Online and wishing for Battletech Online
the stores that were running deep discounts of the last potter book were using it as bait to attract people into the shops in hopes of their purchasing more than just that particular book.
this is a very common tactic in retail marketing, but not a common tactic for online stores
I'm afraid your arguement fails, sorry
Of course that's the tactic... but why on earth wouldn't an online store use a "Loss Leader" in exactly the same way? Once somebody has created an account and given over their credit and contact details to an online seller (and assuming they have no problems with the final product) it's far more likely that they'll return to the same retailer for future purchases rather than having to go through the registration process (and the various trust issues involved with giving your details to an unknown vendonr) again someplace else. Plus the online seller can then continue sending advertising material to the buyer about future releases complete with easy one-click "Buy Now" options etc etc.
If you believe that they haven't thought of that yet, or that it "isn't a common tactic", you're only fooling yourself.
Hum... I've been buying games for many years now, and there is one VERY strong trend I've observed. Good / popular games do NOT go down in price until they're at least 6 months - 1 year old, unless there's a specific discount action for a limited time. Bad / impopular games usually get permanently discounted within months of release.
I'd say watch the trend, and see what category TR falls into.
Linna
loss leaders are normally situated in displays far to the rear of the store. The basic idea being to draw consumers as far into the premises as possible in order to (hopefully) have something else catch their eye and be picked off the shelf on the way back to the cash registers.
why do you think most supermarkets put the basics (bread, milk, eggs, meat), as far into the store as possible?
time to go back to marketing school mein freund
Unless its a Microsoft game - their prices never go down no matter how bad the game is.
Right. That's why we saw all those cut-priced boxes of Wow two weeks after it was released
yup, Wow hovered at $50 for almost two years
loss leaders are normally situated in displays far to the rear of the store. The basic idea being to draw consumers as far into the premises as possible in order to (hopefully) have something else catch their eye and be picked off the shelf on the way back to the cash registers.
why do you think most supermarkets put the basics (bread, milk, eggs, meat), as far into the store as possible?
time to go back to marketing school mein freund
Obviously you were too knowledgeable to bother reading my whole post. Let me spell it out for you:
Just because you can't physically enter an online store DOESN'T mean they can't benefit from using the Loss Leader concept in many ways, such as
- having lured you to their site you will see from their ad banners what else they're selling (JUST like in a real life store)
- having taken your email address they can continue to send you advertising of their new products, hoping for repeat custom
- having taken your credit details and created an account for you, it becomes easier for you to continue buying from them rather than setting up an account someplace else (which in most cases will be offering identical products at identical prices).
Is this all really so difficult to understand/imagine??
but in an online store, you aren't PHYSICALLY walking past stuff that ISN'T being advertised by banner ads (which I ignore)
sorry, but your arguement still fails to wash
and I have no further desire to argue the toss with someone who just seems to be in the market for an arguement
say hello to my little ignore list
loss leaders are normally situated in displays far to the rear of the store. The basic idea being to draw consumers as far into the premises as possible in order to (hopefully) have something else catch their eye and be picked off the shelf on the way back to the cash registers.
why do you think most supermarkets put the basics (bread, milk, eggs, meat), as far into the store as possible?
time to go back to marketing school mein freund
Obviously you were too knowledgeable to bother reading my whole post. Let me spell it out for you:
Just because you can't physically enter an online store DOESN'T mean they can't benefit from using the Loss Leader concept in many ways, such as
- having lured you to their site you will see from their ad banners what else they're selling (JUST like in a real life store)
- having taken your email address they can continue to send you advertising of their new products, hoping for repeat custom
- having taken your credit details and created an account for you, it becomes easier for you to continue buying from them rather than setting up an account someplace else (which in most cases will be offering identical products at identical prices).
Is this all really so difficult to understand/imagine??
Your arguments are flawed.
- Sending commercial email to private individuals is illegal in Europe, unless prior consent is given. So no, if you do not give that consent, they cannot send you offers.
- I don't know if I'm a typical example of an internet user, but I have accounts all over the place, and don't hesitate to create a new one. There ARE usually substantial differences in the shipping costs, to name but one reason for shopping around.
- When I go to a physical store, I usually AIM to shop around. When I'm on the internet, I tend to ignore all banners and other irrelevant matters, and go straight for what I want. Again, I don't know how typical I am in this. I think I'd like to see a customer behavior analysis comparing physical stores and on line stores to see whether your argument here has any merit.
=p
Linna
Partly why I posted play.com up :P