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SE cuts income by more than 90%
Ikeda
Member RarePosts: 2,751
Don't know if anyone saw this but just in case:
ps3.ign.com/articles/114/1140485p1.html
My personal favorite line "With weak sales performance of console game titles that were newly released during the current fiscal year, as well as harsh market feedback regarding a key title".
I LOL'd. It's the market's fault and not the companies.
Comments
Of course it's the player's fault. They didn't like the game. Shame on those players!
? Alright, I went to the link, where did the 90% cut figure come from?
The ACTUAL size of MMORPG worlds: a comparison list between MMO's
The ease with which predictions are made on these forums:
Fratman: "I'm saying Spring 2012 at the earliest [for TOR release]. Anyone still clinging to 2011 is deluding themself at this point."
The company expects sales of 130 billion yen, down from the originally announced 160 billion yen target. Net income was originally announced as 12 million yen, but this has been slashed to one billion yen.
First 160 billion minus 130 billion is 30 billion. 12 million I think is a typo and should read 12 billion. So that is a difference of 11 billion in net income again the math seems wrong if it is 12 million and not billion.
Well, wait a minute, is it wrong?
Was there not harsh market feed back? Harsh means severe. And the feedback certainly seemed severe.
It has nothing to do with where people think they are placing blame.
You could also read it as "intense".
And how can this be possible?
originally announced as 12 million yen, but this has been slashed to one billion yen.
Godfred's Tomb Trailer: https://youtu.be/-nsXGddj_4w
Original Skyrim: https://www.nexusmods.com/skyrim/mods/109547
Serph toze kindly has started a walk-through. https://youtu.be/UIelCK-lldo
From what I understand, sales do not correlate to income. If I read and fully understand it, they expected a 12 Billion income and slashed it down to 1 Billion. That's actually OVER 90% drop in earnings.
Ah ok, I already thought that sentence in the article was strange. Thanks.
The ACTUAL size of MMORPG worlds: a comparison list between MMO's
The ease with which predictions are made on these forums:
Fratman: "I'm saying Spring 2012 at the earliest [for TOR release]. Anyone still clinging to 2011 is deluding themself at this point."
12 million is a typo should read 12 billion.
ok that makes more sense.
Godfred's Tomb Trailer: https://youtu.be/-nsXGddj_4w
Original Skyrim: https://www.nexusmods.com/skyrim/mods/109547
Serph toze kindly has started a walk-through. https://youtu.be/UIelCK-lldo
*nods* the otehr way sounded way to confuseing.
I have been following Square for many years,and i saw some bad direction come about 4-5 years ago.They wanted to open up outside the JPN market and into NA,so they started to make some NA games,the problem they don't understand is SE is almsot invisible over here,nobody follows their games.I truly feel Square does NOT understand the NA market at all,they live too much in their shell over their ,always talking to JPN gaming magazines and sites,while over here sites have to translate transcripts from JPN sites.
Not many realize just how big Sqaure Enix is,they all think Blizzard is some giant or SOE,well Sqaure is bigger,they actually have released and are working on tons of games,not including all their mobile and handheld stuff.
I think some people got greedy and wanted to get too big too fast,the gaming industry was booming,but now there is no growth and far too many games.Square Enix shoudl have stayed smaller and stick to 1 maybe 2 big name games ,instead the yhave spent incredibly high amounts ,including foolishly outbidding everyone to get Tomb Raider.I doubt they will ever make much from that initial investment.
Square Enix is known for FF of course,then dragon Quest and Kingdom Hearts,that should have remained their main focus,this way less overhead,more effort towards fewer titles.Those 3 franchises has made them sooooooooooooo much money,they got careless with spending,now all these other losing titles will gouge into their profits.
Bottom line is i do not see Square Enix turning it around for a few more years at least,they have dug themselves a big hole.However,they fell into that hole before and became MUCH bigger than Blizzard,so i would never give up on them.
Never forget 3 mile Island and never trust a government official or company spokesman.
Proper article.
Square Enix
I know sounds like a conspiracy theory ,but i smell soemthing there with the dates.
Their fiscal year ends MAr31,so happens this is the date they picked for PS3 and probably when the FFXIV goes live ..again.I smell a developer trying to weasel out of bonuses and such by eliminating profits from their fiscal tenre.Tehy have also moved new people into place that won't get their bonuses until next year,so all seems like a tidy house cleaning.money saving operation to me.
Tryying to follow the corrupt game known as the stock market and how books are manipulated is never ending,hard for the federal agents and courts to even prove wrong doings,although Lord British survived his lawsuit.
Never forget 3 mile Island and never trust a government official or company spokesman.
I got some more info too:
??23?3??????????????????22?4?1????23?3?31??
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???????????????XIV?????????????????????????????????????????
???????????????????????????????????????????????????????
??????????2011?3?????????????PlayStation3???????Windows????????????
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?????????????????????????????
?????????????????????????????????????????????????????
??????????????????????????????????
? ?
??22?12?16?
? ?
????? ???? ????????????????????
??? ??????? ?? ??
?????? 9684?
??????? ?????? ??? ??
?TEL 03-5333-1144?
???????????????
??????????????22?11??????????????????????????????
????????
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? ???????????
??? ???? ???? ????? 1????????
?
??? ??? ??? ??? ? ?
??????(A) 160,000 20,000 20,000 12,000 104.28
??????(B) 130,000 8,000 6,000 1,000 8.69
???(B-A) ?30,000 ?12,000 ?14,000 ?11,000
???(%) ?18.8 ?60.0 ?70.0 ?91.7
?????????
???22?3???
192,257 28,235 27,822 9,509 82.65
http://www.square-enix.com/jpn/news/pdf/20101216_J_FINAL.pdf
Full-year consolidated earnings forecasts modified March 31, 2011 (date of April 01, 2010 - March 31, 2011)
Reasons for Revision
Group, sluggish sales of new video game was released first half of the year, demanding from the market for major titles and
Rated led to the recognition of the current management issues most important to strengthen the development capacity of the Digital Entertainment Business.
This was due to be launched in the fourth quarter, "Deusuekusu" for the purpose of further improving completeness, to launch next year
Has decided to postpone.
The "Final Fantasy XIV" is the level that we expect our customers Itadai as the title Fantasy
No recognition of, and to a new system until the customer ?Seru improvement plan, and decided to continue the free period
We. Also was expected to be available in early March, about 2011 PlayStation3 version, Windows version rather than simply transplanting, the
Intended to improve their market as plus, has decided to postpone the launch.
Fixed full-year consolidated earnings forecasts Dearimasu the main factors above.
? The earnings forecasts are prepared based on information available at time of publication of this article, various uncertainties
So we have an inherent, actual results may differ from these forecasts.
And over
December 16, 2010
Each position
Square Enix Holdings Co., Ltd. Company name:
Representative President Wada Hirokazu
(Code No. 9684)
Tooru Hiroshi Sasaki, Chief Corporate Development Director Contact
(TEL 03-5333-1144)
Revised Forecast
Based on recent performance trends, it inform you as follows revised forecast was announced on November 04, 2010
Details are from.
Recorded
? Revision of Financial Forecasts
Toshi Makoto income per share Net income Net sales Operating income Ordinary income
Gain
Sen yen Millions of yen Millions of yen Millions of yen Millions of yen
Previous forecast (A) 160,000 20,000 20,000 12,000 104.28
This forecast (B) 130,000 8,000 6,000 1,000 8.69
Decrease (BA) ? 30,000 ? 12,000 ? 14,000 ? 11,000
Percent change (%) ? 18.8 ? 60.0 ? 70.0 ? 91.7
(Reference) previous year
(Year ended March 31, 2010)
192,257 28,235 27,822 9,509 82.65
It seems they got hit a little over a 10% drop in one day. The main slump came from FFXIV being delayed on the PS3, not so sure if that other game listed on Bloomberg made any difference, never heard of it. I’m worried if Final Fantasy Versus XIII will be added to that list of delayed games. I think the Versus game started development since 2003 and they don’t want to commit to a 2011 release as of yet. Graphical changes can be seen here
http://stocks.finance.yahoo.co.jp/stocks/detail/?code=9684
and here
http://stocks.finance.yahoo.co.jp/stocks/chart/?code=9684.T
while the actual slump when the 10% drop occurred can be seen here
http://blog.esuteru.com/archives/1956053.html
Its 12 billion yen down to 1 billion yen and $142 million down to $12 million.
I beg to differ. Square Enix is big. But Blizzard is bigger. To paste Wikipedia:
Blizzard
Revenue
Operating income
Net income
Total assets
Total equity
Employees
6725(2010)
Square Enix
Revenue
Net income
Employees
3,338 (as of December 4, 2009)
But this is off-topic. :-)
Yeah, I think you are reading too much into it. The PSIII date was established long before they knew how poorly they'd do during the fiscal year. Yeah, it's easy to manipulate revenue perhaps, but I've never seen a company manipulate revenue down ... especially down 90%!!! That would be virtually impossible pull off - Bernie Madoff didn't even get a 90% manipulation! Besides, the CEO's bonus is also tied to performance, so I'd imagine he'd rather see the numbers go up.
They are cleaning house all right ... but not because they don't want to pay bonuses.
Yowtch!
Just imagining what it would be like making 10% of my current income...
...and getting it on top of the next paycheck. Common mistake, can happen to everyone.
The games did not get trashed. Just delayed past march when the financial year ends. So all of it will be in next years financial report.