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Can Microsoft be any more stupid ? Their obession with Kinect is literally going to be their downfall. Good job guys!
Do you remember Sony's schizophrenic marketing a few years ago, where it couldn't decide if the PS3 was a games system, an entertainment hub or a super computer? Fast forward to 2011, and here's Microsoft retroactively deciding that the Xbox 360 is a Family Fun Unit and no longer a gaming system. Seriously?
"Xbox isn’t a gaming console," says monstrous CEO Steve Ballmer. "Xbox is a family entertainment center. It’s a place to socialize. It’s a place to watch TV. We have Hulu coming. It’s the only system where you are the controller. Your voice, your gestures, your body.
"I think about my own family. My wife used to say, ‘No, no, that’s the machine the boys use,’ and now she says, ‘Yeah, I want to go watch movies. Let’s go play the dance game. It opens up accessibility to family entertainment because with the Kinect, you control these systems with your body, with your voice. We’ve opened up the world of content in TV, movies. You just sit there and say ‘Xbox’ or ‘play movie.’
"You go to your average 15-year-old boy, and he will say, ‘I’ll take an Xbox.’ I want that average 15-year-old girl as excited about the Kinect, and we haven’t done as good a job drawing in that broader set of demographics."
While I could now go with the line, "Steve Ballmer wants to excite 15-year-old girls," I think I'll go instead with, "STFU Microsoft, and let's not go down this pretentious little road."
Link: http://www.destructoid.com/microsoft-xbox-isn-t-a-gaming-console-191851.phtml
Comments
You're serious right? I am happy for once someone decided to finally admit and claim that a "Console" has a Console, but is not a console. If you learn a few years of computer science and truly understand technical definitions and not "general" public-created definitions, you would understand what balmer means. Thanks for showing yourself to be part of the Ad Populum Crowd.
Microsoft has to defend itself at the customer level, social level and technical level. Balmer likes to talk a lot in the technical sense and shows himself to not do so well with the average crowd at bringing information down to their level. Although I don't like Microsoft much as a company, I do respect that Balmer is one of the few who refuses to dumb himself down for people, which ends with Computer Scientists and Engineers understanding technically what his words are, while the average crowd tries to make sense of everything they can't fathom to understand.
Microsoft is retarded if your gonna buy a console buy sony or hell get a wii over it, you can see the quality of Microsofts consoles with the red ring of death debackle. Ive got a 10 year old original ps2 sitting on the shelf that works just fine, can we say the same thing about some of there consoles?
the only one thing i like about xbox is that i can develop games from my pc, and test it directly to that console. nothing more. may be some games too i guess