the smartest strategy for EA/mystic is letting daoc F2p with ACTIVE WAR account. this will burst Subscription number of WAR and increase the player base in DAOC as well.
this is actually the worst decision you could make. if they pay the price for one game..why let them play 2 games? it will only cost Mythic money.
What you want is to charge a combo offer than is less than the two games but more than one. It needs to be a price that will make people actually take it but not too low. So if each game is $15 each, then make the combo offer $20-$22. WAR players might think well if it is only $5 more and current DAOC players won't be trying to decide which game to pay for and which to cancel.
If the total amount of players for WAR and DAOC was say 400,000 but that they only played one game that will be $6 million a month. If you got those 400k to go for a combo at $20 a month then that would be $8 million a month. They are still going to need to support both games so this seems the easiest way to get the most money. If they did not offer a combo then they would need to have around 70k of those 400k players have both accounts - or around 70% of the current DAOC playerbase. I just do not see that happening.
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tsk tsk tsk
this is actually the worst decision you could make. if they pay the price for one game..why let them play 2 games? it will only cost Mythic money.
What you want is to charge a combo offer than is less than the two games but more than one. It needs to be a price that will make people actually take it but not too low. So if each game is $15 each, then make the combo offer $20-$22. WAR players might think well if it is only $5 more and current DAOC players won't be trying to decide which game to pay for and which to cancel.
If the total amount of players for WAR and DAOC was say 400,000 but that they only played one game that will be $6 million a month. If you got those 400k to go for a combo at $20 a month then that would be $8 million a month. They are still going to need to support both games so this seems the easiest way to get the most money. If they did not offer a combo then they would need to have around 70k of those 400k players have both accounts - or around 70% of the current DAOC playerbase. I just do not see that happening.