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One of the main reasons WoW is so succesfull

Yeh yeh another topic about WoW's success, but I havent seen this mentioned alot before.



People keep making silly posts about "Which game is going to beat WoW?" etc. Well the answer is simple, no one will for at least 5 years.

There is a slim chance of a wild card game similar to the Project Entropia and Second Life models that could be a surprise hit and storm into top spot but thats about it.



Well heres the rather obvious revelation of why WoW is a runaway juggernaut - Non Gamers play WoW, hundreds of thousands of them.



I am talking about pensioners, grandfathers, grandmothers, aunts, uncles, sisters, single women, single parent mothers, middle age men, middle aged women, girlfriends, dads, mums, career driven adults, rednecks, suits, blue collars and so on.



It started off with an easy, friendly, highly polished game based on a solid pre existing franchise. That got the first million in the door. Then word of mouth took over.

Non gamers could not help but hear about it, the driving attraction being the immense social outlets it provides with the gaming part just a byproduct for alot of these people. The 'noobness' of the game as alot of folks like to call it is the lynchpin that kept these types of people playing after the first few hours, few days, then months.



This is why WoW is so succesfull and why no other game is likely to even begin to compare any time soon. Do you think this type of person has the slightest interest in the 'next gen' mmorpg coming out the door?, hell no. They could'nt give a damn about Warhammer's backstory and pvp focus, or Age of Conan's fancy graphics because its not about the game for them, its about the people.



WoW has set a new precedent by tapping into new demographics, mostly by chance and has an iron grip on them for the forseeable future.



::::



To the trolls-



Yes I did play WoW

No I do not play anymore

No I am not a fanboi

Yes WoW is the most succesfull mmo of all time by a huge margin, get over it if you have QQ issues

No this post is not about what game is better than another or if WoW is the best game
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Comments

  • Originally posted by Nerubian

    Yeh yeh another topic about WoW's success, but I havent seen this mentioned alot before.



    It started off with an easy, friendly, highly polished game based on a solid pre existing franchise. That got the first million in the door. Then word of mouth took over.



       No, you are 100% incorrect. Blizzard theirselves blatantly explain why WoW currently has 8 million plus accounts. Do you know what else Blizzard is famous for?



      1. Diablo 1, Diablo 2, Starcraft, and Warcraft combined have sold roughly 40 million copies. ALL those players play on an online meeting place called "Battlenet". Every single time each of those roughly 40 million players log into Battlenet, they were/currently are... forced to see a blazing ad for WoW. The majority of WoW players ARE
    gamers. Just not mmorpg gamers.



      2. No word of mouth advertising needed. All Blizzard did, was simply made sure their already existing online playerbase  knew about WoW. Yes, that simple.



      3. Need further proof? Go watch the WoW cinematic trailor.  As the WoW cinematic trailor says - "
    10 YEARS " .  Blizzard has been building an online gamer presence longer than any mmorpg has been out. You, and the rest of the mmorpg market have never noticed them (and still not noticing them) because they are non-mmorpg players, non-mmorpg gamers.



    Non gamers could not help but hear about it, the driving attraction being the immense social outlets it provides with the gaming part just a byproduct for alot of these people. The 'noobness' of the game as alot of folks like to call it is the lynchpin that kept these types of people playing after the first few hours, few days, then months.



      WoW a social outlet? You are too far incorrect. In fact, WoW currently after the newest Burning Crusade expansion, is even less of a social outlet than ever before. The worldwide chat channel has been erased. There are more reasons, but that is for another new topic I'm working on.



     There is no "noobness" of the game. To fully understand WoW, one must first play Diablo 2 all the way to level 99. NOT play other mmorpgs.



    WoW has set a new precedent by tapping into new demographics, mostly by chance and has an iron grip on them for the forseeable future.



      Incorrect again. WoW's demographics are older than the demographics of every single mmorpg, including the ancient UO. The mmorpg market simply never knew about them. Again, please go watch the WoW cinematic trailor - it's even FREE to download and watch! "10 years"  it blatantly tells YOU and anyone else who takes some time to do this bit of homework about WoW.  There was no 'chance' involved at all.



    ::::



    To the trolls-



    Yes I did play WoW

    No I do not play anymore

    No I am not a fanboi

    Yes WoW is the most succesfull mmo of all time by a huge margin, get over it if you have QQ issues

    No this post is not about what game is better than another or if WoW is the best game
        Ahhh, but did you ever play Diablo 2, and Warcraft? Play those two games, and you will be shocked by the fact that they are 99% "clones" of WoW lolol. Now enough of these threads that are clueless about the true reason WoW is sooo successful.   Find a mmorpg you enjoy, and have some fun!
  • gpettgpett Member Posts: 1,105
    Originally posted by Nerubian



    Well heres the rather obvious revelation of why WoW is a runaway juggernaut - Non Gamers play WoW, hundreds of thousands of them.

    I agree with you.

    You can say that same thing about any Blizzard game.

    Blizzard have always been masters at simplifying game rules and user interface so that even a monkey could play the game.  I have been playing Blizzard games since the orriginal DOS based Warcraft.  I have noticed that every generation of games has a Blizzard game that sells a ton of product.  It is not because Blizzard makes the most detailed, biggest, best looking, or most engrossing games.  It is because they make games in such a way that anyone could sit down and understand how to play.  Why do you think Blizzard is one of the few companies that has penetrated into most if not all other countries with online entertainment?  Thier games are simple to play yet often complex to master.  Great formula!

     

    P.S. I am not a Wow fanboy.  I prefer more open PvP style games.   But, I can recognise what has always made Blizzard a great game company.  On a side note, Blizzard have always been a company to use the "when it is done" attitude towards making games.  There are only a handfull of game companies with that old but respected attitude.

  • ThedrizzleThedrizzle Member Posts: 322

    How about that:

    A. It is a very user friendly game and very easy compared to past games on the market.

    B. IT IS/WAS JUST THAT TIME IN THE EVOLUTION OF THE MMORPG MARKET + A HUGE IP WHICH IN TURN CREATED A WHOPPING SUCCESS FOR WOW!

    C. It is very client hardware friendly due to the low poly texturing making it almost virtually laggless.

    D. Satan had his hand in its development.

    E. It is perceptually stimulating(vision wise), it used colors that stood out and grabbed you by the balls, before this no other noted game had done this.

    F. Did I say Satan had its hand in the development?

  • HarafnirHarafnir Member UncommonPosts: 1,350

    Been several HUGE IPs before and after, it is of little concequence. Why WoW?

    It works, plain and simple. People start playing... and enjoy themselves. they have fun, without a lot of hassle, and without a long list of excuses for features missing or not working that "will work in the unknown future". I know there will be a pile of poeple coming in here saying "But THIS was not in, so you are wrong" No I am not. People that bought WoW bought a fully funcioning game.. and it was fun. So they told their friends, who also tried.. and they also liked it. Their friends told their friends who told friends that did not even have a computer... they all tried it.. and they all enjoyed it . It does what a piece of entertainment is supposed to do... Entertain. And please, if you come from another game and want to say how bad WoW is.. that favorite game you have.. with its favorite game company? The developers of that game that you love so much and hold in such high esteem for their skill and hardcore game experience? They play WoW too., and enjoy it. As do most people int he computer game industry.... why?

    WoW works... It is the big red arrow above the head of developers that say "We dont have to release a finished game, it will be a success even a bit broken and with features missing. People will understand" pointing out their incompetence.

    "This is not a game to be tossed aside lightly.
    It should be thrown with great force"

  • KniteKnite Member Posts: 5
    Well, i cant say why anyone else picked up WoW, but I can say why I did, even though i ended up not liking it.

    Simply, it is because I trust blizzard. I do them the service of buying every game they make because I have liked virtually all of them. Even the ones I dont like are high quality, very polished games

    It amazes me that other game companies cant figure this out, that they must always push out half baked, sorrily constructed games.

    I will always buy Blizzard games to at least try them because I know for a fact that the game will at the very least be of incredible quality, when the last 4 out of 5 games I've bought were half finished and/or barely worked with all the bugs in them.
  • JackDonkeyJackDonkey Member Posts: 383
    i think wow's success is because of it's .lua/.xml customization

    even for people that don't use that stuff, their guild leaders and the rest of their guild probably does.

    i was in a raid on an RP server, all the ladies talked about their mods

    image
    Which Final Fantasy Character Are You?
    if I were to kill a titan tomorrow and no CCP employees showed up to say grats I would petition it.
    Waiting for: the next MMO that lets me make this macro
    if hp < 30 then CastSpell("heal") SpellTargetUnit("player") else CastSpell("smite") end

  • VolkmarVolkmar Member UncommonPosts: 2,501

    So what if in the trailer there is written "10 years"? Do you really want to offer THAT as proof and keep it as THE ONLY element you have?

    Geez, talk about it. I mean, Warhammer has "25 years" in their trailer, does that mean they will have 20 millions subscribers?

    Yes, of course Blizzard fan will undoubtly want to try WoW but are those the ONLY one? Don't think so. I cannot say about non-gamers playing the game, but I've penty of friends that never tried a MMorpg before and were not Battle.net kids that picked up WoW and are still playing it, 2 years later.

    Warcraft and Diablo similar to wow? uh? Diablo, i could understand, after all it is almost considered a MMorpg, but Warcraft? a RTS? where you see the similarities beside being in the same world and having same art style??

    "If you give a man a fish, you feed him for a day, if you teach him how to fish, you feed him for a lifetime"



  • mbbladembblade Member Posts: 747

    people liked the way you could progress so easily and the way you could get more exp per kill if you logged off anywhere and came back.

  • RabidaskalRabidaskal Member Posts: 238

    While the IP name I'm sure was a big factor, I dont think it was the only factor or even the deciding one.  That would be fun/polish/stability I think. As someone already stated, there's no shortage of big-name IP flops.  Hell, look at SWG

    Polish/Fun/Stability > IP Recognition imho

    I don''t really know when Humankind will die out but i''m guessing about 6 years before WOW.
    -BarCrow

  • brokenneedlebrokenneedle Member Posts: 100
    The reason I started playing WoW was word of mouth from my friends.  A few of them bought it on the day it came out and raved and I ended up buying it that first week.  Played it for almost a year straight.  The only thing I knew about Warcraft was it was a RTS and I'd always see the "war chest" packages at the game store.  I never played Diablo.  Tried Starcraft when it was sorta new but I've never been able to get into a RTS (too much pressure - they stress me out! )



    Before WoW came out I had some friends addicted to EQ.  I remember watching my friend play it and I just didn't get it.  But he was INSANELY hooked! 



    The first MMORPG I tried was SWG.  I was a big FPSer and I remember guys in the Wolfenstein forums raving about SWG and I got caught up in the excitement.  I didn't last long in it (ran like crap on my comp at the time) but I could see the potential.



    Anyways, sorry for that rambling recent-gaming history heh.  I guess my point is the name "Blizzard" meant nothing to me when I tried WoW out.  I just got sucked in HARD.  Everyone I knew was playing it and played it at least for a few months.  Once it started blowing up (which was pretty much soon after release) I heard from other people playing it, and I think the OP has a good point.  A lot of people I knew who were most definately not considered "gamers" were playing it. 



    And now you can buy WoW clothes at Hot Topic (lawls).  I think it has crossed-over quite a bit.  And one of my gaming heroes plays it even now (Ron Gilbert of  Monkey Island fame - he even has a Monkey Island themed guild on a newer server.) 

    imageimage

  • VolkmarVolkmar Member UncommonPosts: 2,501
    Originally posted by brokenneedle

    The reason I started playing WoW was word of mouth from my friends.  A few of them bought it on the day it came out and raved and I ended up buying it that first week.  Played it for almost a year straight.  The only thing I knew about Warcraft was it was a RTS and I'd always see the "war chest" packages at the game store.  I never played Diablo.  Tried Starcraft when it was sorta new but I've never been able to get into a RTS (too much pressure - they stress me out! )



    Before WoW came out I had some friends addicted to EQ.  I remember watching my friend play it and I just didn't get it.  But he was INSANELY hooked! 



    The first MMORPG I tried was SWG.  I was a big FPSer and I remember guys in the Wolfenstein forums raving about SWG and I got caught up in the excitement.  I didn't last long in it (ran like crap on my comp at the time) but I could see the potential.



    Anyways, sorry for that rambling recent-gaming history heh.  I guess my point is the name "Blizzard" meant nothing to me when I tried WoW out.  I just got sucked in HARD.  Everyone I knew was playing it and played it at least for a few months.  Once it started blowing up (which was pretty much soon after release) I heard from other people playing it, and I think the OP has a good point.  A lot of people I knew who were most definately not considered "gamers" were playing it. 



    And now you can buy WoW clothes at Hot Topic (lawls).  I think it has crossed-over quite a bit.  And one of my gaming heroes plays it even now (Ron Gilbert of  Monkey Island fame - he even has a Monkey Island themed guild on a newer server.) 

     

    A monkey island themed guild! Pure genius! There is plenty of piratish stuff in WoW so it would work! Damn, that sounds so cool :D



    "If you give a man a fish, you feed him for a day, if you teach him how to fish, you feed him for a lifetime"



  • WARCRYtmWARCRYtm Member Posts: 875

    I dont understand why no one see this

    in FPS´s no game will kill CS

    in MMORPGS no game will kill WOW

  • gpettgpett Member Posts: 1,105
    Originally posted by WARCRYtm


    I dont understand why no one see this
    in FPS´s no game will kill CS
    in MMORPGS no game will kill WOW

     

    There was a "best" FPS before CS and there was a "best" MMORPG before WoW.  Just a matter of time.

  • HarafnirHarafnir Member UncommonPosts: 1,350
    BTW I can almost guarantee that World of Starcraft WOULD topple WoWs numbers. First come the 8 million that play WoW... then a huge pile of Starcraft players that dislike WoW... then SFers... And a pile of new MMO virgins because the buzz would be mindblowing. So WoW can be beat.. Blizzard on the other hand? Will take a while.

    "This is not a game to be tossed aside lightly.
    It should be thrown with great force"

  • WARCRYtmWARCRYtm Member Posts: 875
    Originally posted by gpett

    Originally posted by WARCRYtm


    I dont understand why no one see this
    in FPS´s no game will kill CS
    in MMORPGS no game will kill WOW

     

    There was a "best" FPS before CS and there was a "best" MMORPG before WoW.  Just a matter of time.



    No other mp3 player have taken the salles from IPod

    No other fast food restaurant have taken the best selling of Mac Donalds(yes mac donalds is the best in his category)

  • DonnieBrascoDonnieBrasco Member Posts: 1,757

    Word of mouth is the best marketing/PR tool, and as such, the most difficult to achieve, as it is almost fully indirect.

    Wow has managed to achieve this - but of course the history of the Warcraft universe, plus large advertising helped as well. Still, some games are almost 100% relying on the word of mouth (like EVE used to - now they actually have a lot of money so they are advertising like crazy in direct ways too :)

    So, fanboy or not - Kudos to Blizzard ...

    DB

    Denial makes one look a lot dumber than he/she actually is.

  • DonnieBrascoDonnieBrasco Member Posts: 1,757
    Originally posted by gpett

    Originally posted by WARCRYtm


    I dont understand why no one see this
    in FPS´s no game will kill CS
    in MMORPGS no game will kill WOW

     

    There was a "best" FPS before CS and there was a "best" MMORPG before WoW.  Just a matter of time.



    So true... if this wouldn't work like this, everyone in the US would be driving Ford's (T-models, of course :))

    DB

    Denial makes one look a lot dumber than he/she actually is.

  • Originally posted by Volkmar


    So what if in the trailer there is written "10 years"? Do you really want to offer THAT as proof and keep it as THE ONLY element you have?
       I can't believe you missed the point. Actually by now, it is 13 1/2 years that Blizzard has had either THE highest online presence, or in the top 3, out of any game company. (Counter Strike, and a few other FPS might be tied with Blizzard in online popularity.). Please re-read my entire post, especially the part about how many units Blizzard sold, and the fact that every single one of the millions, and millions, of Battlenet players has seen the WoW ads.


    Geez, talk about it. I mean, Warhammer has "25 years" in their trailer, does that mean they will have 20 millions subscribers?
      You are very incorrect. The internet has been available to the public since 1996. There is no way Warhammer could have had 25 years of an online presence. Your point here has now been made moot. Warhammer does not have an already existing online playerbase that simply has to switch to its mmorpg version.


    Yes, of course Blizzard fan will undoubtly want to try WoW but are those the ONLY one?
      Thank you, you are starting to understand. And yes, they pertty much are the ONLY ones. Need proof? Before WoW came out the entire total accounts of the mmorpg market was between 1-3 million accounts. After WoW came out, all other mmorpgs did not suffer any major drops.  So where did those millions of WoW players come from? From the pool of roughly 40 million players who play Battlenet. It can even be said WoW is doing horribly - since there are still roughly 30 million  players on Battlenet who have yet to buy it and play it.
      Sure WoW attracted some mmorpg gamers, but not millions of mmorpg gamers. Or else existing mmorpgs would have been litterally shut down, or suffered a 50% account loss. 


    Don't think so. I cannot say about non-gamers playing the game, but I've penty of friends that never tried a MMorpg before and were not Battle.net kids that picked up WoW and are still playing it, 2 years later.
      How many friends do you have? Do you have 500k friends? 2 million friends that you talk to? Just because you have 50 to 100 friends who have never used Battlenet does not mean Blizzard had no idea what they were doing when they blitzed Battlenet with WoW ads. It is very simple - Battlenet has roughly 40 million rabid, foaming at the mouth, Blizzard fans. Fans who already play online games by Blizzard day and night. But who have never played a mmorpg. Put an ad on Battlenet in front of these roughly 40 million rabid Blizzard fans, and they will come. If just .5% come WoW would have 100k accounts which is the mark considered a hit mmorpg. So far roughly 25% have come. With millions more on the way still.
      Next, you have shown how little you know about Battlenet. Not only kids play on it. ALL those types of adults you mentioned in your first post on the first page? Perfect descriptions of half of the playerbase of Battlenet. Go into any PC Bang, and you can see the actual Battlenet players yourself in real life. Women, mothers, fathers, office workers, managers, blue collar workers, white collar workers, and yes - kids too.


    Warcraft and Diablo similar to wow? uh? Diablo, i could understand, after all it is almost considered a MMorpg, but Warcraft? a RTS? where you see the similarities beside being in the same world and having same art style??
        Let me be more specific since you are showing you have never played Diablo 2 up to level 99. Every single thing in Diablo 2 that made it great, was transferred into WoW. Have you ever wondered why Diablo 2 was insanely successful? The game mechanics, game features, random treasure algorithims not done in any other online game, the idea of treasure chests covering the gameworld, random loot algorithims, their idea of armor sets which then make new modifiers, litterally every single game mechanic in WoW was simply cloned from Diablo 2. It's why Blizzard fans after 13+ years have still not quit Diablo 1, Diablo 2.



     Open a chest and you might get jewels, gold, silver, armor, potions, litterally anything. Only Anarchy Online comes anywhere close to the game mechanics of WoW. There were many treasure chests in AO. Some players even learned how to "mission blitz" going after the treasure while avoiding enemy MOBs. But AO released litterally unplayable its first 6 months. First impressions are everything. Imagine playing EQ1 and seeing treasure chests right outside whatever starting city? And deciding if you should blitz it, battle your way to it, or use some other strategy to get it? And after opening it, you find copper, coin, armor, food, potions, or any other numerous items? Or your walking along a road after playing whatever other mmorpg for your first 4 hours and you see an encampment with.. a treasure chest. Guarded by 0 to 20 MOBs. Sometimes even random spawning MOBs a-la Indiana-Jones-style. (As you approach the treasure MOBs appear, etc...) And having numerous choices on how to get it?



     You need to play Diablo 2 all the way to level 99 to truely understand. No one can comment on WoW until they have played Diablo 2 (and to a lesser extent Warcraft). After doing that, one will understand where WoW gets the majority of its game features, game mechanics, game play.



    -----------------------------------------------------------------

     Another poster on page 1 of this thread also brought up how Blizzard makes their games easy to get into, easy to learn, but still complex at the same time. This is more than evident in Diablo 2, which was transferred to WoW.

  • PdayPday Member Posts: 26
    The success of wow can be put down in easy to follow points.



    1. Name recognition and consumer base. WoW is the first mmorpg to be based on an earlier series of games, that means that out of say 10000 warcraft fans you have 10000 gamers, there has been other "big names" up there like Star wars but im pretty sure Star Wars fans while there are alot of them, not all of them are gamers.

    By using the warcraft name they are aiming for an almost pure gamer fanbase to start with.



    2. Its polished. World of Warcraft is the first mmorpg i have ever played where most things worked at launch, there was no glitch after glitch, no bugs, almost all skills worked, the zones where nice and mostly finished and there was a ton of quests.



    3. Its easy, the game requires almost no focus on the part of the player if you play your character at about 30% of its potential you win in pve, and the majority of quests are easily soloable, there is no real interdependancy between classes.
  • ZarraaZarraa Member Posts: 481
    Originally posted by WARCRYtm

    Originally posted by gpett

    Originally posted by WARCRYtm


    I dont understand why no one see this
    in FPS´s no game will kill CS
    in MMORPGS no game will kill WOW

     

    There was a "best" FPS before CS and there was a "best" MMORPG before WoW.  Just a matter of time.



    No other mp3 player have taken the salles from IPod

    No other fast food restaurant have taken the best selling of Mac Donalds(yes mac donalds is the best in his category)



    Correction

    Micky D's is the best selling fast food franchise but sales doesn't always equate to quality.  As you get older you'll know this to be true. Such is the case with WOW, granted it's a fun starter MMO that's has 8 Million subscriptions but that in no way makes it the best MMO.

    Heck ..Brittany Spears & NSYNC have individual sold well over 8 million units does that make them the best music artists ever?

    Of course not, sales are an indication of popularity but that doesn't  always equate to quality.

    Dutchess Zarraa Voltayre
    Reborn/Zero Sum/Ancient Legacy/Jagged Legion/Feared/Nuke & Pave.

  • Sain34Sain34 Member UncommonPosts: 293
    The reason WoW is successful is because the vast majority of people will settle for garbage.

    image

  • AethiosAethios Member Posts: 1,527

    The reason MMORPG.com is so successful is because its members insist on repeatedly spamming the forums with topics regarding games that are "too easy" even though they skipped 90% of the content, and insist on making ridiculous comparisons between these games and completely unrelated pop-culture icons.

    Wait, what were we talking about?

  • PdayPday Member Posts: 26
    Originally posted by Aethios


    The reason MMORPG.com is so successful is because its members insist on repeatedly spamming the forums with topics regarding games that are "too easy" even though they skipped 90% of the content, and insist on making ridiculous comparisons between these games and completely unrelated pop-culture icons.
    Wait, what were we talking about?
    Im an ex rank 13, twice rank 12, player who has been a raid leader in molten core, blackwing lair, aq40, naxx and pretty much every other instance in the game... its too easy.
  • LasteraLastera Member Posts: 368
    Originally posted by Sain34

    The reason WoW is successful is because the vast majority of people will settle for garbage.
    I guess that makes every other MMORPG less than garbage?
  • ZarraaZarraa Member Posts: 481
    Originally posted by Pday

    Originally posted by Aethios


    The reason MMORPG.com is so successful is because its members insist on repeatedly spamming the forums with topics regarding games that are "too easy" even though they skipped 90% of the content, and insist on making ridiculous comparisons between these games and completely unrelated pop-culture icons.
    Wait, what were we talking about?
    Im an ex rank 13, twice rank 12, player who has been a raid leader in molten core, blackwing lair, aq40, naxx and pretty much every other instance in the game... its too easy.



    Yea i noticed that little thorn as well..I only missed Naxx as it wasn't released before I quit but that's not the issue.

    If people want to continue hidding behind sales numbers as proof positive of quality then parallels/ comparisons will be drawn  to dissparage these claims.  It's a shame too as I found WOW a slick, enjoyable little romp.  However unlike some who are unable to remain objective, I hold no illusions of it's grandeur.

    Instead of  applauding WOW for what it does well some here insist on claiming it as the greatest thing since sliced bread. Look WOW is a wonderfull starter MMO that has brought millions to the table but that's where it ends.

    Dutchess Zarraa Voltayre
    Reborn/Zero Sum/Ancient Legacy/Jagged Legion/Feared/Nuke & Pave.

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